Inspiration… as bloggers and writers, we need lots of it! But when the well of inspiration runs dry, it helps to have a tap that you can turn to supply you with endless, fresh ideas. Here’s three of my top sources of inspiration…
(1) Online forums.
There are literally millions of forums on the Internet, so it would be virtually impossible to participate meaningfully on them all. Personally, I recommend picking a couple that are closely related to what your blog is about, and make them your virtual home.
For instance, one of my all-time favourite marketing and business forums is the Warrior Forum. I’ve been a member since the late 90’s (although it’s changed shape a few times, so my profile says July 2003). There’s a section devoted to copywriting, and just by hanging around in there, I can get ideas and inspiration for blog posts.
Sometimes a controversial discussion kicks off, and that’s where the truly great ideas and opinions get thrown around. When this happens, take notes, and put on your writing hat!
(2) Reading books.
Seriously, you can get great ideas for blog posts just by reading books. After all, the more you know about a subject, the easier it becomes to write about it.
One thing I’d recommend is not just read the books that everyone else in your industry recommends, but also read the ones fewer people know about. I’m always amazed at some of the mind-blowing ideas and inspiration I get from books that I know many of my fellow marketers and copywriters haven’t read!
By the way, this doesn’t even have to cost you any money if you have a decent library local to where you live!
(3) Reading other blogs.
I make it a daily habit of reading posts related to copywriting both on newer blogs, and on the “big name” blogs.
While it’s great and informative to read the “big name” blogs, quite often I find the less well-known or newer blogs to be better sources of inspiration. That’s because they offer fresh perspectives on familiar subjects, and tend to be less afraid to express more “radical” opinions, because their blogs aren’t yet in the spotlight.
These are three of my top sources of blog inspiration… what are yours? I’d love to know, and so would everyone else, so please share in the comments section below.